Elloe, a US-based social e-commerce startup focused on Kenya and emerging markets, has secured an undisclosed amount in pre-Seed funding round.
Investors who led the funding round were the Philippines’ Mad Ventures, Inc.
The new funds will enable Elloe to grow its operations in Kenya, as well as encourage expansion into the Philippine and Southeast Asian markets in 2023 and beyond.
Elloe is anAI-powered, social commerce platform that enables merchants to buy and sell products online across any messaging platform.
The firm’s technology simplifies operations, logistics, payments, and marketing within a centralized merchant portal, thereby increasing sales and profitability of businesses.
Elloe’s subscription service is helpful for micro-SMEs that wish to sell products and services online, without having to pay commissions to middle men and third parties.
Through the Elloe platform, businesses get an artificial intelligence-powered tool that allows them to handle sales and build personal relationships, at scale, on WhatsApp, Instagram, and Facebook Messenger.