Kakuzi Plc Activates Diversification Plans to Boost Revenue

Kakuzi has set its diversification strategy in motion to boost the listed firm’s revenue streams and add value to shareholders.

This disclosure was made by Kakuzi Plc Board Chairman Nicholas Ng’ang’a during the firm’s 94th Annual General Meeting(AGM), held virtually.

He told shareholders that the firm plans to increase the variety of produce it sells on the domestic and overseas markets.

The diversification strategy features production of superfoods such as Macadamia and Blueberries. It is now being complemented with rearing of goats for meat, agro-forestry and a range of retail products for the domestic market.

The agro-processor has since diversified from its avocado and tea to macadamia and blueberries to rearing of goats for meat, agro-forestry and retail products for the domestic market.

Ng’ang’a told shareholders that the diversification strategy aims to insulate Kakuzi from dependence on traditional produce.

The firm’s diversification strategy will be underpinned by strict adoption of climate-smart agricultural (CSA) practices that boost production and cut carbon emissions while enhancing resilience.

ALSO READ: Kakuzi Plc 2021 Net Earnings falls 48.5% to KSh 319.7 Million

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